Components
Student's Book with DVD
In the Student’s Book, the ‘Theory’ lessons help students gain an understanding of key business principles and ideas, presented by lecturers and presenters from leading education institutions. The analysis of real companies – such as Unilever, Ikea, or the BBC – in the ‘Practice’ lessons give students an insight into the reality of today’s business world. Finally, the ‘Skills’ lessons are based on real recorded communications from companies worldwide and allow learners to understand how business people really speak.
The Student’s Book comes with a free DVD of video case studies.
Personal Study Book with Audio CD
The Personal Study Book provides further practice and lesson consolidation and comes with an Audio CD with recordings from the Student's Book skills lessons, plus additional audio.
